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About us

A Little About Me

My name is Claire Dawson, and Wattle & Grace began from my love for simple, feminine fashion that feels just as good as it looks. I have always believed that getting dressed should feel effortless, not complicated. Over the years, I found myself drawn to pieces that were comfortable, flattering and easy to wear in everyday life. That idea became the heart of Wattle & Grace. I wanted to create a place where women could find beautiful clothing without feeling like they had to follow every new trend. For me, it has always been about helping women feel comfortable and confident in what they wear.


How Wattle & Grace Began

Wattle & Grace was inspired by the relaxed beauty of Australian life and the women around me. I wanted the collection to feel feminine and elegant, while still being practical enough for real everyday moments. Whether it is lunch with friends, a weekend away or simply a quiet day at home, I believe the best clothes are the ones you naturally reach for again and again. Every piece we choose is selected with that feeling in mind. I never wanted Wattle & Grace to feel like just another fashion store. I wanted it to feel personal, welcoming and like a place you would genuinely enjoy coming back to.


More Than Just Clothing

What means the most to me is knowing that something from Wattle & Grace can become part of someone’s everyday life. Fashion does not need to be loud or complicated to make you feel beautiful. Sometimes it is simply finding the right piece, putting it on and immediately feeling like yourself. That is the feeling I want every woman to have when she shops with us. I am incredibly grateful for every order, message and woman who chooses to support Wattle & Grace. Thank you for being part of our story, and I hope you find something here that you will love wearing for years to come.

With love,
Claire 🤍